Shri Piyush Goyal Encourages Textile Beneficiaries: Be Vocal for Local and Take Local to Global

In a recent gathering of stakeholders from across the textile sector, Union Minister Shri Piyush Goyal delivered a compelling message: “Be vocal for local and take local to global.” This rallying cry from Prime Minister Shri Narendra Modi encapsulates the essence of promoting indigenous products on the world stage. The emphasis was not only on boosting local economies but also on contributing to the nation’s self-reliance goals.

Support for Farmers: Procuring Below MSP Harvest

Shri Goyal reiterated the government’s commitment to supporting farmers by assuring procurement of jute and cotton harvests even if market prices fall below the Minimum Selling Price (MSP). This move aims to protect farmers’ interests and ensure a fair income for their produce. Additionally, efforts are underway to enhance production quality through the provision of quality seeds and fertilizers, paving the way for export opportunities.

Harnessing E-commerce Platforms for Artisans

Recognizing the transformative potential of e-commerce, Shri Goyal encouraged artisans to leverage platforms like the Government e-Marketplace (GeM). By facilitating the registration of artisans and weavers without any fees, GeM aims to enhance their visibility and promote their businesses. Moreover, plans are underway to integrate GeM-registered businesses with major domestic and international e-commerce platforms, amplifying their reach and augmenting their income.

Promoting ‘Made in India’ with Quality and Packaging

A cornerstone of Shri Goyal’s vision is the promotion of the ‘Made in India’ initiative. He emphasized the importance of quality and packaging in elevating the brand value of Indian textiles. By ensuring adherence to high standards and cracking down on counterfeit ‘Handmade in India’ labels, the government aims to protect the interests of artisans and weavers while fostering a culture of authenticity and excellence.

Empowering Artisans through Technological Innovation

Shri Goyal underscored the role of technological innovation in empowering artisans and weavers. By embracing new tools and techniques, the textile sector can streamline processes, enhance productivity, and ultimately boost income levels. The convergence of schemes like the PM-Suryoday Yojana and Samarth schemes further reinforces the government’s commitment to supporting the growth and sustainability of the textile industry.

Conclusion: Towards a Vibrant Textile Sector

The beneficiary meet organized by the Ministry of Textiles marked a significant step towards realizing the vision of an empowered and self-reliant textile sector. With robust support from the government, coupled with the dedication of stakeholders across the country, the textile industry is poised for growth and prosperity. As we embark on this journey of transformation, let us remain committed to promoting local artisans, preserving our cultural heritage, and showcasing the rich tapestry of Indian textiles on the global stage.

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